“The times are urgent; let us slow down.”
—Bayo Akomolafe
According to the traditional Japanese calendar, there are 72 microseasons in a year. Each one a fleeting shift in mood, passing quickly, quiet and precise. But when noticed, they offer a new kind of time; one rooted in the rhythm of nature, not manmade routine.
In this spirit, Aplós has always been about noticing what is already there. We cherish moments that might seem unremarkable. In them, we find levity, beauty, eccentricity,and wisdom. We call this “natural magic.”
To welcome the new year, we’ve partnered with artists and makers who help us elevate the ordinary; creating space to pause, notice, pour something.
Happy 2026. Here’s to a year of marking time the way nature does: intentionally, intuitively, and with an element of fanfare.
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